Extra empowerment for your customers, Extra empowerment for your business

Promo Engine  |   Digital Wallet   |   Insights & Analytics   |   Super App

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Engage, retain, and reward customers effectively while driving revenue growth and profitable sales. Our cloud-based platform is loved by both tech professionals and marketers for a simple reason: we combine agility and consistency

World’s most engaging Loyalty &
Wallet Platform

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Trusted By

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Drop of churn customers

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Response rate to direct segment-based campaigns

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Increase in monthly purchase frequency

Connecting to Customer Cores, Online and
In-Store

A unified payments‑native loyalty, intelligence, and digital wallet foundation that connects every interaction back to the customer. Extra360 helps organisations understand behaviour in real time and deliver consistent, governed engagement across customer touchpoints.

One Platform
does it all

The Extra Platform brings loyalty, wallets, incentives, payments, and intelligence together into one unified platform—designed to automate, govern, and scale customer experiences with real-time precision across every interaction.

Unify Loyalty, Payments & Intelligence

The Extra Platform

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Drive real‑time, personalized engagement across every channel and customer touchpoint. 

Promo Engine

Design, launch and orchestrate real‑time incentives across every channel. Apply personalized promotions, offers, tiers, and partner rewards with rules that adapt to customer, basket and transaction context at the moment of payment.

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Digital Wallet

Power smarter open‑ and closed‑loop payment experiences for your customers. Evaluate wallet, QR, prepaid, debit, virtual card, and gift card transactions instantly to apply personalised incentives, rules, and partner benefits with unified governance.

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Intelligence Suite

Unify online, offline, and in-app data at the point of payment. Every swipe, click, and visit feeds a real-time model that forecasts churn, measures ROI, and simulates campaigns with precision, turning raw data into decisions that drive growth.

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Super App

Combine payments, rewards, subscriptions, content, partner services and everyday interactions into a single, unified mobile journey that delivers value the moment customers pay, visit, or engage—driving habit formation at scale.

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All the capabilities you need.

Acquire
Engage
Reward
Scale

  • Customer Focused
  • Data Driven
  • API First
  • Omnichannel
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What you will get from

The Extra Platform

Move faster with an integrated platform for loyalty, engagement and payments

Dream, design, implement your promotions in minutes

Schedule ahead, launch last-minute, or trigger promotions based on customer behaviour or events, encourage referrals and engagement with your brand.

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Transform every payment into measurable growth

Connect payments, loyalty, and incentives inside the payment flow to drive higher transaction frequency, larger basket size and greater customer lifetime value.

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Your entire customer journey delivered in one unified app

Combine payments, rewards, onboarding, offers, subscriptions, content, partner services and  everyday interactions into a single, unified mobile journey.

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Data-driven intelligence to power smarter growth

Our analytics tools integrated with The Extra Platform enable you to fully personalise offers, promotions, and communication based on individual customer preferences.
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Make every customer interaction count

Keep your customers engaged by using the omni-channel communication tools including email, SMS, push notifications, and in-app messaging via The Extra Platform engagement engine.
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Boost customer engagement with gamification

By incorporating game elements, such as wheel of fortune, shake and win, points, badges, and challenges, we make your loyalty programmes more engaging and fun for your customers.
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Scalability and Adaptability with our 600+ APIs

The Extra Platform grows with your business. We can easily adapt to changing market conditions, market size, geographies, customer expectations, and new technologies with our API Studio.
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Complete data protection by design

The Extra Platform delivers complete protection of your customer data from the core. We provide enhanced privacy & security measures, and comply with relevant data protection regulations.

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API Studio

Seamless integrations across all front‑ends and third‑party systems

600+ secure APIs powering fast, reliable integration with in‑store, online, and enterprise systems.

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Outcomes speak louder than words

Discover why the world’s leading organisations choose Extra360 to power real‑time, payment‑native engagement—and turn everyday transactions into measurable business results.

See Customer Stories

See Extra360 in Action

In 30‑minutes, we’ll show you how to: 

  • Trigger payment‑native incentives in real time
  • Use unified data + intelligence for instant decisions
  • Run promotions, wallets, and Super App journeys from one place
  • Simulate campaign impact before launch
  • Integrate across ECRs, POS, pumps, and instore and online  touchpoints
  • Maximize open‑loop & closed‑loop stored‑value incentives
  • Scale confidently with built‑in security & governance
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